BoxTalk Radio w/ Derek Volk, August 9, 2014

Interview link

My 3rd appearance on Derek Volk’s popular radio program on News Talk WLOB-1310 AM. This time, I’m talking about my new book of essays, The Perfect Number: Essays & Stories Vol. 1.

Audience/Books feature; Maine Sunday Telegram; February 12, 2012

Interview link

Bob Keyes, the Maine Sunday Telegram’s Arts and Entertainment writer, interviewed me by phone just prior to the release of Moxie: Maine in a Bottle. The interview appeared in the Maine Sunday Telegram on February 12.

Moxie interview/WHOM Perspectives program, with Sandra Harris

Moxie interview

Longer interview (about 15 minutes).The interview was recorded 2/12/2012 at the Cumulus studios in Portland, at One City Center, with WHOM on-air host, Sandra Harris. The program is called “Perspectives” and it ran on Sunday morning, February 26 on WHOM-94.9 FM, as well as WBLM 102.9 FM.

The interview is about 15 minutes. It was fun and Sandra asked great questions, and I think that comes across. I touch on the phenomenon of Moxie, its history, Frank Anicetti, the Moxie Festival, and even a recipe for a new Moxie drink! I roll out the “four Franks” for the first time.

Interview with Rob Caldwell/WCSH-6’s 207 program; April 24, 2012

My third appearance on the 207 Magazine. I was interviewed by Rob Caldwell. Rob was an enthusiastic interviewer and I can be seen rocking the Moxie t-shirt w/ a suit jacket look for the first time. I’m starting to adopt the look of a semi-obscure writer of arcane subject matter.

Moxie interview/B98.5; WEBB, Central Maine’s Country station, with Randy and Sharon on their morning program; Friday, June 8, 2012

Jim Baumer_Moxie_Bee_6-8-12

Randy and Sharon loved the book and were very enthusiastic about Moxie: Maine in a Bottle. Good, short interview that was “punchy.”

I talk about the history of Moxie, how it came to be invented, the marketing genius, Frank Archer, and Sharon (a big baseball fan) mentioned Ted Williams, and I talk about his role in being a brand spokesman for Moxie throughout much of the 1950s.

Moxie interview/92Moose; Morning Show with Jon James and Renee Nelson; Friday, June 8, 2012

Jim Baumer Interview-Moose 6-8-12

Second of a back-to-back appearance at the Augusta Cumulus studios. Jon did most of the interviewing and we discussed Moxie as a brand, why (and how) I came to write not one, but two books about Moxie. I put in a plug (again!) for Shaw’s Supermarkets as a place in Maine where you know you’ll find Moxie products.


Moxie: Maine in a Bottle will make you feel like you have Moxie, too! Representing old-fashioned values and a sense of community, Moxie is one big gulp of Americana delivered Maine style.

Jim Baumer is a Maine-based writer and Moxie drinker. His first book, When Towns Had Teams, celebrated the heyday of town team baseball in Maine. He resides in Durham with his wife, Mary.